Pixel Manager for WooCommerce (Premium)

Release date - 16.03.2026

• Tweak: Fixed Google Tag Gateway proxy causing Apache AH00124 internal redirect loops on some hosting configurations — proxy now follows Google FPS redirects server-side and uses absolute URLs in Location headers to prevent Apache from misinterpreting relative paths as internal redirects
• Tweak: Improved Facebook CAPI purchase events to always include client_ip_address, even when advanced matching is disabled
• Tweak: Switched client IP detection from IPv6-only endpoint testing to dual-stack only, eliminating ERR_NAME_NOT_RESOLVED console errors for IPv4-only users while preserving IPv6 detection via browser happy eyeballs (RFC 8305)
• Tweak: Changed IP service detection to race all configured services concurrently instead of only the first three, improving speed and reliability
• Fix: Fixed S2S purchase events sending server-side user agent and IP address (e.g. "WordPress/6.x" UA and payment gateway IP) instead of the real customer's browser data for orders placed via express checkout (Apple Pay, Google Pay, Stripe Link) — added Store API checkout hook and server-side context detection with WooCommerce order data fallback for both user agent and IP
• Fix: Fixed SSP daily sync flooding on stores where Action Scheduler actions are externally deleted — recurring cron now always schedules for the next future 3:15 AM, preventing immediate re-execution on every heartbeat
• Fix: Fixed Reddit CAPI session identifiers never being captured — added missing set_identifiers_on_session() call
• Fix: Fixed PHP 8.5 deprecation warnings in the standalone Google Tag Gateway proxy breaking GA4 tracking — replaced deprecated $http_response_header with http_get_last_response_headers() (PHP 8.4+) with backward-compatible fallback, and conditionally skipped no-op curl_close() on PHP 8.0+

Release date - 10.03.2026

• Fix: Fixed SSP config sync backlog purge not clearing all stale Action Scheduler actions — replaced per-action cancel with nuclear unschedule-all and re-register approach

Release date - 10.03.2026

• Tweak: Improved WP Rocket's Delay JavaScript breaking purchase tracking when PMW lazy loading is active — now excludes all PMW scripts from WP Rocket optimization instead of only the lazy loader
• Tweak: Added SSP sync source tracking — each sync now logs where it was initiated (settings change, daily cron, manual, SSP callback) for easier debugging
• Fix: Fixed SSP config sync flooding caused by Action Scheduler backlog — added deduplication, 60-second cooldown, and self-healing purge of stale queued actions (both legacy daily_sync and settings_changed hooks)

Release date - 10.03.2026

• New: Added support for WooCommerce's built-in Cost of Goods Sold feature for profit margin calculations (available since WooCommerce 9.5)
• Tweak: Improved COGS retrieval to only check active sources, preventing stale data from deactivated plugins
• Tweak: Added tiered activation retry for SSP — retries every 10 min for 2 hours, then every 2 hours for a week, then daily until active
• Tweak: Removed unused User_Agent class (dead code cleanup)
• Tweak: Added client-side blocklist for known proxy origins (Google Translate, Google Cache) to silently drop SSP events that would be rejected due to origin mismatch
• Fix: Fixed S2S purchase events sending server-side user agent and IP instead of the real customer's browser data when triggered from webhook, cron, or IPN contexts
• Fix: Fixed Reddit CAPI overwriting the customer's real IP address with the webhook request IP in purchase events

Release date - 02.03.2026

• New: Added multi-domain SSP support via pmw_ssp_additional_domains filter for WordPress installs serving multiple domains without multisite
• New: Added unified IP exclusion filter (pmw_ip_exclusion_list) to block specific IPs and CIDR ranges from all tracking — browser pixels, browser-initiated S2S, server-side purchase events, and SSP proxy
• New: Declared compatibility with WooCommerce Product Instance Caching (experimental feature in WooCommerce 10.5+)
• Tweak: Added support for suppressed Google Ads and GA4 tags in the Google Tag Gateway Proxy
• Tweak: Improved S2S payload accuracy for Facebook, TikTok, Pinterest, and Reddit adapters
• New: Added SSP sync token domain validation to prevent token reuse across different shops
• New: Added SSP disconnect notification to clean up server-side callback data
• Fix: Fixed SSP daily sync not running while DNS routing or config status were still pending, preventing SSP from becoming active after initial setup
• Tweak: Removed the "Skip server-side events with no destination platforms" setting — empty events are now always skipped
• Fix: Fixed Pinterest search event using wrong field name for Conversions API

Release date - 24.02.2026

• New: Added SSP Purchase Proxy to offload purchase conversion events (S2S) through the SweetCode Cloud proxy
• New: Added "Always Send Server-Side Events" setting to keep sending S2S events even when browser-side pixels are blocked
• New: Implemented account created event tracking
• New: Added Abilities API integration
• Tweak: Implement cross-tab session synchronization for improved data consistency
• Tweak: Added option to skip empty server-side events to reduce unnecessary S2S traffic
• Tweak: Added modern styling and impact indicators to opportunity cards
• Tweak: Bumped up WC version compatibility to 10.5
• Tweak: Enhanced GTG Proxy: Improved config resilience, reduced unnecessary health check requests, and added periodic config refresh
• Tweak: Implemented REST API for saving settings via AJAX; refactored admin tabs and enhance section rendering
• Tweak: Update styles for impact badges and add Google Automated Discounts and Customer Reviews opportunities
• Tweak: Improved consent revocation handling: S2S pixels now respect real-time consent status changes without requiring a page reload
• Fix: Resolved an issue where page_view events were sent server-to-server even when the "Track PageView events server-to-server" setting was disabled.
• Fix: Fixed duplicate page_view S2S events being sent when consent was granted via the Consent API

Release date - 02.02.2026

• New: CrazyEgg pixel
• Tweak: Google Tag Gateway Proxy: Improved handling of config file

Release date - 29.01.2026

• Fix: Fixed the bug which did not save the dismissed button click in the database for the trial notification

Release date - 26.01.2026

• Tweak: Updated the license expiration warning message
• Tweak: Activated an opportunity notification for the Google Tag Gateway Proxy feature
• Tweak: Updated pixel registry adapter capabilities for consistency with the decentralized architecture
• Tweak: Added filter to control output of cart item data inline script for theme compatibility
• Tweak: Refactored the internal event handling system for better maintainability
• Tweak: Large refactor which renamed wpm to pmw
• Tweak: Enhanced event handling for product variations and improve conditional triggers
• Tweak: Enhanced active opportunities notification with impact level breakdown and improved styling
• Tweak: Revamped rating notice UI and logic for better user experience
• Tweak: Enhanced opportunities header with statistics and dismissal tracking
• Tweak: Added backup section styles and improve table row highlighting
• Tweak: Updated documentation links to use the new path structure
• Tweak: Added Cookie Confirm CMP integration
• Tweak: Added support for Beautiful and Responsive Cookie Consent plugin
• Tweak: Updated script behavior for tracking on specific pages when Flying Press is active
• Tweak: Enhanced race condition protection when renaming temporary config file in GTG_Proxy
• Tweak: Improved proxy URL handling based on GTG handler type in Pixel Manager
• Tweak: Updated GTG handler detection logic to rely on session cache and remove unnecessary server-side checks
• Tweak: Updated GTG proxy config cache handling on activation and improve config file management
• Fix: Add back view_cart event listener
• Fix: Prevent division by zero for free orders in order value calculation

Release date - 15.12.2025

• Tweak: Updated Reddit tracking_type values to UPPER_SNAKE_CASE for CAPI v3 compliance
• Tweak: Added a missing check for Contentsquare

Release date - 15.12.2025

• New: Added the Adroll pixel
• New: Added the Outbrain pixel
• New: Added the Contentsquare pixel
• Tweak: Added TikTok Events API opportunity class with availability and card data methods
• Tweak: Added scroll event to interaction triggers for script loading
• Tweak: Enhanced LinkedIn event adaptation: added conversion types and values for various events
• Tweak: Admin UX improvements in the settings page.
• Tweak: Refactored opportunity card output: sort by impact level and streamline dismissed opportunities
• Tweak: Enhanced client IP address handling
• Tweak: Added external object cache detection and enhanced debug info output
• Tweak: Enhanced transient handling: add verification for transient storage to improve reliability with external object caches

Release date - 09.12.2025

• New: Implement Google Tag Gateway Proxy for proxying requests to Google's First-Party Servers
• Tweak: Added support for loading deprecated functions with user toggle in settings
• Tweak: Simplified documentation link retrieval by removing unnecessary parameters
• Tweak: Added notification badges
• Tweak: Enhanced Facebook Pixel script loading and user data caching
• Tweak: Added multiple enhancement opportunity notifications for various settings
• Tweak: Added crossDomain option to AJAX requests
• Tweak: Replaced jQuery.ajax with native script loading for improved performance and error handling
• Tweak: Removed unused code and files

Release date - 03.12.2025

• Tweak: Added new documenation links.
• Tweak: Updated the GA4 tag ID format.
• Tweak: Updated Google tag ID suppression logic in functions.js
• Tweak: Implemented public front-end API for third-party integrations with event dispatching and consent context Fix: Fixed server-to-server event processing as not all classes were properly loaded.

Release date - 01.12.2025

• New: Added Reddit Conversions API support and enhance event handling for S2S events.
• Tweak: Removed direct support for processing anonymous hits in Facebook, Pinterest, TikTok, and Snapchat APIs. This can now be achieved with the new event filtering system.
• Tweak: Removed several unused files and folders.
• Tweak: Bumped up WP version compatibility to 6.9
• Tweak: Filter out non-existent or unpublished products from transient data
• Tweak: Refactored pixel file structure to unify server-side and browser-side handling, implementing a centralized pixel registry for improved management and automatic detection of active pixels.
• Tweak: Added validations for some input data.

Release date - 27.11.2025

• Fix: Fixed chunk loading compatibility with script optimization plugins (that combine JavaScript) by setting the .js public path dynamically (with an absolute instead of a relative path).
• Fix: Disabled the Composer APCU optimization since it caused loading issues on a small subset of servers.

Release date - 25.11.2025

• New: Event filtering system.
• Tweak: Added error handling in the queue runner.
• Tweak: Added null and undefined check in visitor permission logic.
• Tweak: Updated the documentation links.
• Tweak: Bumped up Facebook CAPI API version to v24.0.
• Fix: Fixed chunk loading compatibility with script optimization plugins (SiteGround Optimizer, Autoptimize, WP Rocket, etc.) by implementing webpack runtime publicPath configuration.

Release date - 19.11.2025

• Fix: Fixed undefined check for visitorAllowed cache.

Release date - 16.11.2025

• New: Split the tracking library into chunks to only load the necessary code for the active pixels and features.
• Tweak: Switched bot detection from IP based to user-agent based for better accuracy, flexibility, and much smaller file size.
• Tweak: Added support in the pmw_google_ads_conversion_identifiers filter for multiple labels for the same Google Ads conversion ID.
• Tweak: Updated vendor packages.
• Tweak: Added filter to take over control of the Reddit tracking pixel in case the Reddit pixel is active in the Pixel Manager and the official Reddit for WooCommerce plugin is also active.

Release date - 06.11.2025

• Tweak: Replaced Cody widget with Chatbase widget.
• Tweak: Added chatbot widget with side panel.
• Fix: Fixed product ID validation and filtered unpublished products in get_products_for_datalayer_by_product_ids. (CVE-2025-12545)

Release date - 07.10.2025

• Tweak: Updated the VWO tracking script to version 2.1.
• Tweak: Renamed Twitter to X (Twitter) in the settings.
• Tweak: Expanded consent mode regions by adding entries for 11 additional U.S. states.
• Tweak: Updated the add-to-cart URL parameter handling to include an optional quantity parameter.
• Tweak: Added payment type details to Google Analytics events.
• Tweak: Refactored order item price handling for Google Ads cart items to always exclude tax.
• Tweak: Automatically detect disabled Google tags after combining Google tags and prevent running a config command for them.
• Tweak: Updated vendor packages.
• Tweak: Refactored gateway analysis calculations for improved clarity and accuracy.
• Tweak: Bumped up WC version compatibility to 10.2
• Fix: Moved the GLA activation filter to the init hook. It prevented other Pixel Manager filters from being applied.

Release date - 18.06.2025

• Tweak: Updated plugin URI to SweetCode site.
• Tweak: Removed the deprecated Facebook Microdata output.
• Tweak: Automatic options backup on plugin upgrades.
• Fix: Fixed edge-case XSS vulnerabilities related to unquoted product ID injection in post-editing scenarios. Exploitation required specific conditions and permissions.
• Fix: Fixed the "Show recent log file" link in the logs tab.

Release date - 10.06.2025

• New: Added support to send PageView events through the s2s protocol for pixels that support it.
• New: Added a new queue runner _pmwq for developers who want to run Pixel Manager functions, no matter when the Pixel Manager is loaded.
• New: Added a new automatic settings backup feature.
• Tweak: Renamed ACR cookie for consistency.
• Tweak: Refactored REST route permission callbacks.
• Tweak: Added a script attribute to disable autoblocking of the PMW when the Usercentrics CMP is active.
• Tweak: Improved GA4 page load time tracking logic and added new performance metrics.
• Tweak: Updated Wistia embed script and styling for better integration.
• Tweak: Various admin UX improvements.
• Tweak: Added a health check for the Google Tag Gateway.
• Tweak: Removed some unused code.
• Tweak: Added method to convert LTV order values to base currency when the shop uses specific multi-currency plugins.
• Tweak: Improved payment gateway retrieval logic.
• Tweak: Bumped up WC version compatibility to 9.9

Release date - 22.05.2025

• New: Support for Google tag gateway for advertisers.
• Tweak: Improved processing ot the GA4 data API credentials.
• Tweak: Updated the GA4 session ID extraction to the new GS2 format.
• Tweak: Many code improvements to reduce Plugin Check warnings and errors.
• Tweak: Bumped up WP version compatibility to 6.8
• Tweak: Bumped up WC version compatibility to 9.8
• Tweak: Added filter to declare WP Consent API compatibility.
• Tweak: Removed some cruft.
• Tweak: Added console log for Meta (Facebook) custom event tracking.
• Tweak: Updated vendor packages.
• Tweak: Optimized the show_variation event listener to prevent issues on small subset of themes.
• Tweak: Added optional fallback URL for the script loader.
• Tweak: Optimized filter loading.
• Tweak: Optimized the event script for Google shortcodes.
• Tweak: Improved the cache purge logic to also purge transients that cache certain options.
• Fix: Fixed a small UX display bug that, in rare cases, would show the pro version demo mode button even if the pro version is active.
• Fix: Allow shorter Reddit pixel IDs.
• Fix: Removed a possible recursion to prevent a memory overallocation error in some edge cases in class-opportunties.php.
• Fix: Fixed the facebook_for_woocommerce_integration_pixel_enabled filter.

Release date - 17.04.2025

• New: Released the free version of the plugin on the woocommerce.org marketplace.

Release date - 31.03.2025

• New: Microsoft Ads Consent Mode support
• Tweak: Added video documentation for the GA4 data API setup.
• Tweak: Cast permission callback return values to prevent semgrep warnings.
• Tweak: Added a feature to show the PMW pro features demo in the wp.org playground.
• Tweak: Removed some cruft.
• Tweak: Added new pmw_options filter that allows to filter the options array before it is used.
• Tweak: Added order extra details output that helps with debugging.
• Tweak: Improved the loading logic to prevent fatal errors if several versions of the plugin are activated at the same time.
• Tweak: Numerous code syntax improvements.
• Tweak: Improved variation name output for GA4.
• Tweak: Added support fo the new WooCommerce internal brand feature.
• Tweak: Improved the update_cart event listener. Fix: Improved the data object when retrieving GA4 attribution data to prevent an invalid argument warning.

Release date - 27.01.2025

• Tweak: Cast permission_callback input variable into bool.
• Tweak: Workaround for a rare Google tracking ID URL bug.
• Tweak: Added a safeguard to prevent a fatal error in some edge cases when third-party code changes the data output from a string to an array in prepare_custom_rest_handlers.
• Tweak: Bumped up WC version compatibility to 9.6

Release date - 09.01.2025

• New: Added support for the Cookiefirst CMP.
• Tweak: Added safeguard to get_payment_gateways method to prevent a fatal error in some edge cases when a payment gateway is not following the WooCommerce standard.
• Tweak: Added data collection placeholder for gateway analysis when the analysis is run when no orders have been processed through the Pixel Manager yet.
• Tweak: Bumped up WC version compatibility to 9.5
• Tweak: Bumped up WP version compatibility to 6.7
• Tweak: Switched gtag.js ID priority from GA4 to Google Ads, as GA4 in rare cases is buggy and returns a 404.
• Tweak: Prevent double logging of payment method change.
• Tweak: Reactivated the AI support chat bot.

Release date - 29.10.2024

• New: Added support for the Meta domain verification ID.
• Tweak: Allow shop managers to access the settings page.
• Tweak: Updated vendor packages.

Earlier versions

For the changelog of earlier versions, please refer to the changelog in the /changelog-archive/ folder.

Release date - 11.04.2024

• Fix: Fixed a edge case bug that could prevent the save button in the UX to render.

Release date - 10.04.2024

• Fix: Removed consent update reload triggers for some CMPs, as in some cases the CMPs emit CMP click events on each page load and lead to a reload loop.

Release date - 10.04.2024

• New: Added support for Microsoft Ads Enhanced Conversions.
• Tweak: Updated all vendor packages.
• Fix: Fixed a bug when reading the consent cookie of the free version of the Cookie Compliance CMP (by hu-manity.co).
• Fix: Fixed a bug when reading the consent cookie of the old versions of the CookieYes CMP.
• Fix: Fixed a bug that would throw an error if the site_id was not set.

Release date - 09.04.2024

• Tweak: Added more logging for the GA4 Measurement Protocol purchase event.
• Tweak: Extended the auto-off delay for HTTP request log feature.
• Tweak: Enabled the Google Consent Mode as default.
• Tweak: Removed Google Analytics Universal codes.
• Tweak: Refactored internal class names and file structure and the autoload mechanism.
• Tweak: Removed the author tab from the settings page.
• Tweak: Refactored the consent regions logic and implemented an automatic API call for better handling of unrestricted regions.
• Tweak: Added filter to suppress the version info output in the dev console.
• Tweak: Refactored sections for shop and consent management in the settings page.
• Tweak: Refactored the entire consent management logic to be more flexible and easier to maintain.
• Fix: Improved check if VWO is active before trying to fire events.
• Fix: Fixed pmw_conversion_prevention filter for ACR.
• Fix: Fixed a bug that could prevent the Google Consent Mode activation.

Release date - 21.03.2024

• New: Added support for VWO (Visual Website Optimizer).
• Tweak: Added Snapchat user_phone_number parameter.
• Tweak: Added more logging for the TikTok pixel.
• Tweak: Added several Snapchat events for tracking: LOGIN, ADD_TO_WISHLIST, START_CHECKOUT, SEARCH
• Tweak: Added a fallback to add the timestamp for TikTok EAPI purchase event in case it can't retrieve it from the browser.
• Tweak: Added more page data output to the wpmDataLayer.
• Tweak: Workaround for the Astra theme show_variation bug that triggers multiples times on page load on the product page.
• Tweak: Added safeguard if server requests for fetching product data is missing input data.
• Tweak: Added tweaks if Cookiebot is active. (Exclusions for script auto blocking and their Google Consent Mode)
• Tweak: Removed Google Optimize as it was decommissioned by Google.
• Tweak: Added safeguard to not run WooCommerce specific code on non-WooCommerce sites.
• Tweak: Updated Complianz CMP cookie names.
• Tweak: Added support for the WP Cookie Consent CMP.
• Tweak: Bumped up WooCommerce version compatibility to 8.7
• Tweak: Bumped up WordPress version compatibility to 6.5
• Tweak: Updated vendor libraries.

Release date - 01.03.2024

• Fix: Fixed a bug that could prevent detecting if the purchase conversions were fired.

Release date - 27.02.2024

• New: Added support for the Google Consent Mode v2 in the free version of the Pixel Manager.
• Tweak: Refactored a few internal functions.

Release date - 19.02.2024

• New: LinkedIn Ads pixel released
• Tweak: Added dashboard message for available opportunities.
• Tweak: Bumped up WooCommerce version compatibility to 8.6
• Tweak: Updated vendor libraries.
• Tweak: Removed a few unnecessary parameters.
• Fix: Fixed a bug that would keep showing the expired license notification even after the message was dismissed.

Release date - 12.02.2024

• New: Taboola pixel released
• Tweak: Added LTV calculation opportunity to the opportunities tab.
• Tweak: Added console logging for pixel events across platforms.
• Tweak: Improved sanitization of settings strings.
• Tweak: Improved Google Ads conversion ID and conversion label string extraction when saving the settings.
• Tweak: Added exclusion rule for inline HTML scripts in case the Iubenda CMP is active.

Release date - 01.02.2024

• Tweak: Disabled the automatic LTV recalculation.
• Tweak: Added a button to stop an active LTV recalculation.
• Tweak: Added an option to enable or disable the order level LTV calculation.
• Tweak: Added more debug log output for Meta CAPI subscription events.

Release date - 30.01.2024

• New: Opportunities tab that shows opportunities to improve tracking and marketing performance.
• Tweak: Added more debug messages for Meta CAPI events.
• Tweak: Updated the order modal created by the Pixel Manager and added LTV values to it.
• Tweak: Renamed the setting "order total logic" to "marketing value logic".
• Tweak: Updated the translation file.
• Tweak: Added option to disable the automatic lifetime value calculation.
• Tweak: Added an automatic library version checker that shows an error message in the console if the library version is not matching the currently installed plugin version.
• Tweak: Added a front-end error log output in case the gtag.js library can't be loaded.
• Tweak: Added a safeguard for calls to as_has_scheduled_action().
• Fix: Fixed a bug with the explicit consent management front-end function on non-WooCommerce sites.
• Fix: Safeguard if lazy loading PMW is enabled on a non-WooCommerce site.

Release date - 16.01.2024

• New: Added GA4 enhanced e-commerce events to the free version.
• New: Added a new logger tab to the settings page. It allows you to enable logging from within the plugin.
• Tweak: Improved handling of session and persistent client data.
• Tweak: Improved handling of saving and using the referrer.
• Tweak: Implemented a possible fix for the Facebook IPv6 vs IPv4 warning.
• Tweak: Updated vendor packages.
• Tweak: Added new logger for better debugging.
• Tweak: Refactored the tracking value variable into an object with more properties.
• Tweak: Refactored the order item COG retrieval to get the COG value from the order, if available. Otherwise, it will use the current COG value from the product.
• Tweak: Optimized shortcode trigger for the Meta pixel.
• Tweak: Reordered the main subsection tabs.
• Fix: Fixed the Facebook CAPI event handler for custom events injected through shortcodes.

Release date - 19.12.2023

• New: Enable Google Consent Mode v2.
• New: Enable for Google TCF support.
• New: AI support chat bot.
• Fix: Safeguard for WooCommerce block editors that can cause a fatal error in rare cases.

Release date - 14.12.2023

• Tweak: Improved console logs in functions_premium and event_listeners_premium
• Tweak: Added the value for the GA4 add_to_cart, remove_from_cart, add_to_wishlist and begin_checkout events.
• Tweak: Removed user data output for the free version as it is not required.
• Tweak: Bumped up WordPress version compatibility to 6.4.
• Tweak: Bumped up WooCommerce version compatibility to 8.4
• Tweak: Declare Cart and Checkout Blocks compatibility.
• Tweak: Updated the Facebook pixel ID validation to allow for longer IDs.
• Tweak: Updated the jQuery ready event detection to avoid deprecation warnings.
• Fix: Fixed shortcode trigger for Facebook when CAPI is enabled.
• Fix: Don't call VarnishPurger's execute_purge() statically as it is not a static function.
• Fix: Added a safeguard to avoid render issues on empty block-activated cart pages.

Release date - 10.10.2023

• New: Added support for WP Consent API.
• Tweak: Added content IDs to the TikTok PlaceAnOrder event.
• Tweak: Improved user_id evaluation for the GA4 Measurement Protocol purchase event if the user ID is 0.
• Tweak: Bumped up the Meta API version to v18.0.
• Tweak: Added new doc links.
• Tweak: Bumped up WooCommerce version compatibility to 8.1
• Tweak: Added more how-to videos.
• Tweak: Added root: null to the intersection observer options to avoid issues that occur on a small subset of browsers.
• Tweak: Improve the function to retrieve the productId and quantity on cart content updates.
• Tweak: Warning if transients are deactivated.
• Fix: Fixed the timestamp_micros for GA4 Measurement Protocol purchase events.
• Fix: Fixed the fallback function to retrieve the product ID on product pages that don't use the regular WooCommerce product template.
• Fix: Added safeguard for pure WP installs and WC is not active.

Release date - 13.09.2023

• Tweak: Added cart properties to TikTok InitiateCheckout event.
• Tweak: Added an autodetect algorithm for product template elements which help tracking view_item_list events.
• Tweak: Added a new begin_checkout CSS trigger for FunnelKit.
• Tweak: Another fallback to retrieve the product ID in case the ID is saved in the value attribute for custom product pages.
• Tweak: Renamed the internal value for TikTok for the Real Cookie Banner from tiktok to tik-tok-pixel.
• Tweak: Added a filter to set the maximum orders for calculating the clv.
• Tweak: Adjusted gtag container ID retrieval order to work around an issue that can happen for GA4 accounts with multiple data streams.
• Tweak: Updated the Reddit advertiser ID validation to allow for a wider range of IDs.
• Tweak: Better logging when GA4 data API credentials can't be uploaded.
• Tweak: Added new video how tos.
• Fix: Put the license expired warning behind a hook to avoid the headers already sent error on some installs.
• Fix: Allow empty client_id for GA4 data API credentials.
• Fix: Fixed the tax price output for additional currencies when WPML Multicurrency is active.
• Fix: Fixed a bug in the view_item_list template detector for the niche case when detecting a list of one single product.

Release date - 09.08.2023

• New: Added Outbrain Ads pixel support.
• New: Added Taboola Ads pixel support.
• Tweak: Updated vendor libraries.
• Tweak: Removed an unnecessary API call from the free version on the order view page.
• Tweak: Bumped up WordPress version compatibility to 6.3
• Tweak: Updated vendor libraries.
• Tweak: UX improvements.
• Tweak: Added hooks for third-party tools to print data layer product details.
• Tweak: Fixes an issue where Elementor widgets would show the PMW scripts as visible outputs under rare conditions.
• Tweak: Bumped up WooCommerce compatibility to 8.0.
• Fix: Fixed Litespeed ESI implementation. Now only the Pixel Manager ESI block will be excluded from caching for logged in users (not the entire page). (except the woocommerce.com distribution which requires a patch in WP core)
• Fix: Put the automatic phone and link click tracking info in the UX behind a premium feature flag as it is only available in the premium version.

Release date - 19.07.2023

• Tweak: Support for the Iubenda CMP.
• Tweak: Also flush cache on the first option save.
• Tweak: Added cache purge for Nginx Helper (Nginx or Redis) if the Nginx Helper plugin is active.
• Tweak: Added cache purge for Nginx Helper.
• Tweak: Added cache purge for Proxy Cache Purge.
• Tweak: Bumped up WooCommerce compatibility to 7.9
• Fix: Fixed a user data retrieval bug when the main administrator views an order confirmation page.
• Fix: Fixed a PMW Lazy Load activation bug.

Release date - 11.07.2023

• Tweak: Made the pmw:ready event trigger independent of jQuery.
• Tweak: Added a begin_checkout event trigger for the XT Floating Cart for WooCommerce plugin.
• Tweak: CookieYes updated their cookie names. This update includes checks for the new cookies.
• Tweak: Various smaller UX improvements.
• Tweak: Removed the WC requirement for the wp.org distribution.
• Fix: Fixed the consent detection for CookieScript when the Google Consent Mode is enabled in CookieScript.

Release date - 05.07.2023

• Tweak: Disabled Google Analytics Universal.
• Tweak: Updated vendor libraries.
• Tweak: Several smaller UX improvements.

Release date - 30.06.2023

• New: Support for the Real Cookie Banner by devowl.io
• Tweak: Update Google Ads Enhanced Conversions to use sha256.
• Tweak: Refactored saving the order status to optimize compatibility with cached nonces on purchase confirmation pages.
• Tweak: Added filters that can be used to add more selectors for add-to-cart and begin-checkout buttons.
• Tweak: Enabled sslverify unless on localhost.
• Tweak: Updated the Borlabs autoconfiguration to re-enable cookie groups and cookies that should be active.
• Tweak: Refactored and streamlined input sanitization.
• Tweak: Added a new pmw_order_fees filter.
• Tweak: Added more debugging info to the debugging page.

Release date - 23.06.2023

• Tweak: Added a safeguard to prevent fatal errors if the Action Scheduler could not be loaded.
• Tweak: Safeguard if Lazy Loading is active and the wpmDataLayer was modified by another plugin.
• Tweak: Added possible solution to prevent Complianz from blocking the Pixel Manager configuration script.
• Tweak: Bumped up WC version compatibility to 7.8
• Fix: Updated Reddit advertiser ID validation

Release date - 13.06.2023

• New: Added Pinterest API for Conversions.
• Tweak: Set Facebook CAPI API version to v17.0.
• Tweak: Renamed wpm_facebook_capi_api_version filter to pmw_facebook_capi_api_version.
• Tweak: Added page_location to GA4 MP purchase event hits.
• Tweak: Added timestamp_micros to GA4 MP purchase event hits in the past.
• Tweak: Make sure that the GA4 MP session ID is processed as an integer.
• Tweak: Unified the user data output for the wpmDataLayer.
• Tweak: New filter to enable Facebook hybrid mobile app events.
• Tweak: Updated the JavaScript email validation regex.
• Tweak: Added general filter to disable subscription renewal tracking.
• Tweak: Added filter to disable Google Analytics subscription renewal tracking.
• Tweak: Changed the wpm_get_ga_cid_logger filter to pmw_ga_cid_logger.
• Tweak: Changed the wpm_conversion_value_filter name to pmw_marketing_conversion_value_filter.
• Tweak: Changed multiple wpm_* filters to pmw_*.
• Tweak: Numerous syntax improvements.
• Tweak: Renamed the pmw_cookie_consent_management_loaded event to pmwCookieConsentManagementLoaded
• Tweak: Added an escape to add_query_arg in the order-columns class.
• Tweak: Adjusted an escape function in the shortcodes class to use a better suited escape function.
• Tweak: Updated the vendor libraries.
• Fix: Fixed a load order issue which would cause a wpm.updateGoogleConsentMode error if called on the pmwCookieConsentManagementLoaded event.

Release date - 24.05.2023

• Tweak: Updated all vendor libraries.
• Tweak: Optimized the safeguard for the order output on the thankyou page.

Release date - 23.05.2023

• New: Reddit pixel.
• Tweak: Better handling of options.
• Tweak: Wrapped the debug info output into a try catch block to avoid errors on a small subset of servers.
• Tweak: WC 7.7 compatibility.
• Tweak: Safeguard to avoid a rare fatal error on an in_array() call on a non array.
• Tweak: Better check if wpmDataLayer is fully loaded. And added an error log if third-party plugins are causing issues loading the data layer.
• Tweak: Moved the pmw_tracking_accuracy_analysis from WP Cron to the Action Scheduler.
• Tweak: Updated vendor libraries.
• Tweak: Updated and optimized shortcode output.
• Tweak: Automatic setup of Borlabs Cookie settings.
• Tweak: Better handling of setting strings that contain unwanted characters.
• Tweak: Simplified settings strings validations.

Release date - 04.05.2023

• Tweak: Updated the cogs meta field filter name.

Release date - 04.05.2023

• New: GA4 page load time tracking.
• New: Added filter to use custom COGS meta key.
• Tweak: Made anti flicker a manual option requirement for Lazy Load if Google Optimize is enabled.
• Tweak: Updated the TikTok tracking code.
• Tweak: Optimized extraction of the email address on mailto: link clicks.
• Tweak: More compatible way to check for redirects for the debug info.
• Tweak: Syntax optimizations.
• Tweak: Built in safeguards for debug info URL tests.
• Tweak: Adjusted tel and mailto click events for GA4.
• Tweak: Use of more compatible way to check if servers are reachable.

Release date - 19.04.2023

• Fix: Use Litespeed ESI exclusion only for logged in users.

Release date - 19.04.2023

• New: Added automatic event tracking for mailto: links for Google Analytics.
• New: Added support for Termly CMP.
• Tweak: Litespeed ESI compatibility
• Tweak: Bumped up WooCommerce compatibility to 7.6.
• Tweak: Bumped up WP version compatibility to 6.2
• Tweak: Removed one trigger for the BeginCheckout event as it was too generic and on some themes inflated the number of events.
• Tweak: Improved product ID detection on add-to-cart events for non standard WooCommerce product types.
• Tweak: Updated vendor libraries.
• Tweak: Bumped up the Facebook API version to v16.0.
• Fix: Fixed variation output for pixel based purchase event order output.

Release date - 14.02.2023

• Tweak: Improved the method to check if ACR should be triggered on unpaid order statuses.
• Tweak: Deprecated a PWM filter to add paid order statuses and info to use the WooCommerce internal filter instead.
• Tweak: Improved safety checks for order confirmation page. (Thanks https://github.com/Willianvdv for raising this.)

Release date - 26.01.2023

• Fix: Fixed brotli and gzip compressed JavaScript files.

Release date - 26.01.2023

• Tweak: Updated url_passthrough filter.
• Tweak: Updated ads_data_redaction filter.
• Tweak: Removed the GA4 experiment for simultaneous browser and server tracking.
• Tweak: Added workaround if a WP install plugin or theme loads a very old Composer version that doesn't contain the setApcuPrefix function. (Thanks @johnbillion for the solution)
• Tweak: Brought back filter to disable the WooCommerce Google Analytics Integration, but only if GA3 and GA4 are both simultaneously enabled in the PMW.

Release date - 24.01.2023

• Tweak: Use wp_date for GA4 data retrieval to match the shop timezone.
• Tweak: Narrowed down span frame for conversions in conversion adjustments.
• Tweak: Adjusted conversion adjustments link in admin settings to output a link that also works if pretty permalinks are disabled.
• Tweak: Created an experiment to send the purchase event to GA4 using the Measurement Protocol and the browser pixel simultaneously. It can be activated using the experimental_pmw_ga4_server_and_browser_tracking filter.
• Tweak: Workaround for an elusive bug in the consent regions in_array call.
• Tweak: Updated vendor libraries.
• Tweak: Further optimized loading composer libraries.
• Tweak: Added filters to specify the fbevents.js version to be loaded.
• Tweak: Removed filter to disable the WooCommerce Google Analytics Integration plugin when GA3 is enabled in the Pixel Manager.
• Fix: Fixed order data transmission for initial subscription orders reports over Meta CAPI.
• Fix: Updated Conversion Adjustments output to be able to deal with a wider range of timezone values.
• Fix: Also allow shop managers to see GA4 order attribution data.
• Fix: Fixed loading wc_hooks.js if defer attribute is used for wp-hooks.

Release date - 12.01.2023

• Tweak: Proper output of optimized composer autoload files.
• Tweak: Adjusted define() to avoid warnings with old PHP versions.

Release date - 12.01.2023

• New: Added Google Optimize Anti-Flicker Snippet. Either it is enabled through the user in the settings, or automatically enabled if Google Optimize and PMW Lazy Loading are enabled at the same time.
• Tweak: Improved a tooltip text.
• Tweak: If PMW Lazy Load is enabled, exclude if from WP Rocket optimization.
• Tweak: Safeguard if wp-hooks don't get loaded in proper order or not at all.
• Tweak: Bumped up WC version compatibility to 7.3
• Tweak: Various code improvements.
• Tweak: Optimize composer autoload files.
• Fix: Fixed a type check bug that happened in rare cases for grouped products.

Release date - 03.01.2023

• Fix: Fixed an issue when activating the lazy loading feature of the plugin for the wc.com distribution.

Release date - 03.01.2023

• Fix: Put new experimental opportunities dashboard notification behind a feature flag.

Release date - 03.01.2023

• New: Subscription value multiplier for paid ads conversion values to better match the effective CLV.
• New: Experimental support for lazy loading the Pixel Manager to improve page speed scores.
• Tweak: Don't process Facebook subscription cancellations and subscriptions anymore when a subscription changes to on-hold and comes out of it again.
• Tweak: Added video doc link for Google Enhanced Conversions.
• Tweak: Updated to the new Twitter pixel.
• Tweak: Added Snapchat doc link.
• Tweak: Implemented filter to disable Facebook CAPI subscription renewal tracking.
• Tweak: Added one more case insensitive flag to define() calls to prevent future PHP warnings.
• Tweak: Various code syntax improvements.
• Tweak: Bumped up WC tested up to version to 7.2.
• Tweak: Added date output of last run of payment gateway analysis.
• Tweak: Implemented better guard clause to avoid fatal error when a product page doesn't link to a product in the database.
• Tweak: Added support for StoreApps Custom Thankyou Page plugin.
• Tweak: On the settings page hide the save button on tabs that only contain information and no settings.
• Fix: Add order currency to partial refund hits in GA3 and GA4, which will correct FX conversions where the order currency is different from the GA currency (thanks @Mateusz for reporting this).
• Fix: Don't output empty categories into the GA4 Measurement Protocol hits because GA4 will not process orders with empty categories (GA4 bug).
• Fix: Fixed Google Ads cart item data reporting.
• Fix: Fixed a typo for groupsObject in the OneTrust cookie detection (thanks @armandsdz https://wordpress.org/support/topic/typo-in-js-file/)
• Fix: Fixed Cookiebot on-cookie-accept event listener.
• Fix: HPOS compatibility declaration now returns true as it should.
• Fix: Get PMW payment accuracy report scheduler to schedule the report correctly.

Release date - 09.12.2022

• Tweak: Send current Unix timestamp for Facebook subscription events.
• Tweak: New notification when license is expired and pro features got disabled.
• Tweak: Added case insensitive flag to define() calls to prevent future PHP warnings.
• Tweak: Disabled some loggers.
• Tweak: Adjusted the woocommerce_ga_disable_tracking filter to only be used if GA is active in the Pixel Manager.
• Tweak: Refactored logging.
• Tweak: Improved a few descriptions.

Release date - 06.12.2022

• New: Added phone number click event tracker for Google Analytics (GA3 and GA4)
• Tweak: Added events for home and other pages for Bing Ads audiences.
• Tweak: Added product IDs for Bing search results event.
• Tweak: Added filter to disable the Pinterest for WooCommerce tracking pixel if Pinterest tracking is enabled in the Pixel Manager.
• Tweak: Fallback for GA4 data API if the order doesn't return a get_date_created() value.
• Tweak: IP bot filter to reduce the number of server-to-server requests and thus reduce server load.
• Tweak: Added various type validations for REST routes.
• Tweak: Increase Gutenberg compatibility for all-products block, cart block and checkout block.
• Tweak: Streamlined code for backend product retrieval and excluded saving product transients on cart and checkout pages.
• Tweak: Made sure that the action scheduler hooks always get registered (even when an Ajax request is happening).
• Fix: Prevent trying to send TikTok EAPI events if the API key is not set and Facebook CAPI is enabled.

Release date - 24.11.2022

• Fix: Fixed Google Ads dynamic ID output for custom filters product ID filters.

Release date - 23.11.2022

• Tweak: Cast order ID to string for Facebook CAPI.
• Fix: Fixed an HPOS check for the debug info tab.

Release date - 23.11.2022

• Tweak: Prioritize order billing info over logged-in user billing info.
• Tweak: If available, also subtract order fees (such as PayPal or Stripe fees) from the subtotal.
• Tweak: Various UX improvements.
• Tweak: Updated documentation links.
• Fix: Fixed order ID output for the TikTok browser pixel.

Release date - 18.11.2022

• Tweak: Various UX improvements.
• Tweak: Changed default setting for ads_data_redaction for Google Consent Mode as per Google advice.
• Tweak: Added TikTok EAPI test event code setting.
• Fix: Fixed EAPI data payload.
• Fix: Pass correct hashed values for TikTok EAPI events.

Release date - 17.11.2022

• Tweak: Various UX improvements.
• Tweak: Switched storing order status to using order key instead of order ID.
• Fix: Fixed Automatic Conversion Recovery processing for Google Ads conversions.

Release date - 16.11.2022

• Fix: Fixed saving status after conversion pixels fired.

Release date - 16.11.2022

• Tweak: Removed a console.log statement.
• Tweak: Remove an error_log if an invalid phone number is passed to the e164 formatter.
• Fix: Fixed a check if conversions have already fired for logged-in users.

Release date - 15.11.2022

• New: TikTok Events API support
• New: TikTok Advanced Matching support
• Tweak: Added a safeguard if no order could be found for GA4 data order attribution retrieval.
• Tweak: Improved Facebook Advanced Matching support.
• Tweak: Added current_user_can checks for a few functions.
• Tweak: Added a safeguard in case too many products are requested from the server.
• Tweak: Added filter to disable the Facebook pixel in the Facebook for WooCommerce plugin, if Facebook tracking is enabled in the Pixel Manager.
• Tweak: Switched back to the previous method to attach most of the events to DOM elements, as the old method looks like to be compatible with more themes.
• Tweak: Added filter to exclude domains from tracking.
• Tweak: Updated third party libraries.
• Tweak: Include PMW version in filename of settings export file.
• Tweak: Added logic for dealing with database downgrades in case a user downgrades to a lower version of the plugin.
• Fix: Fixed an edge case where get_pmw_tracked_payment_methods would throw an error if no orders were found.
• Fix: Fixed generation of precompressed admin .js files.

Release date - 07.11.2022

• New: Added order source attribution through GA4 Data API.
• Tweak: Changed TikTok purchase event to "CompletePayment".
• Tweak: Added tracking exclusion patterns for Facebook.
• Tweak: Added filter that enables shop managers to add more tracking exclusion patterns for Facebook.
• Tweak: Added exclusion for tracking over gtm-msr.appspot.com
• Tweak: Added new text for pro features demo, so that is clear no pro features are enabled with this.
• Tweak: Added a filter to decode HTML entities in the product names before output into the data layer.
• Tweak: Implemented transient caching for volatile products.
• Tweak: Use a different approach to attach event listeners to events like add-to-cart to increase compatibility with themes that prevent event propagation.
• Fix: Use order object for partial refunds instead of order ID.
• Fix: Fixed a bug which would overwrite the data layer if products are added to it above the pmw main script.

Release date - 25.10.2022

• Tweak: Added Facebook CAPI test event code to the settings page.
• Tweak: Replaced default purchase event for TikTok to be "Purchase".
• Tweak: Added new PlaceAnOrder event which is triggered when the "Place Order" button is clicked.
• Tweak: Deprecated Facebook microdata tags output.
• Tweak: Updated Google Consent Mode default settings if explicit consent is disabled.
• Tweak: Switched getting tracking scripts from fetch back to jQuery.ajax() as fetch on some sites returned type errors.
• Fix: Renamed Facebook CAPI subscription event from 'Subscription' to 'Subscribe'.

Release date - 11.10.2022

• New: Added support for the WP AutoTerms plugin
• New: Added support for the Usercentrics CMP
• New: Added support for CookiePro by OneTrust CMP
• Tweak: Better detect order_received_page on themes that don't use the proper WooCommerce conditional and return page_type cart instead.
• Fix: Fixed order ID output in Google Ads Conversion Adjustments if custom order IDs are in use.

Release date - 06.10.2022

• New: The Pixel Manager has been refactored to be ready for the upcoming WooCommerce High Performance Orders Storage
• Tweak: Some UI improvements
• Tweak: Added GAds Conversion Adjustments feed URL to debug info
• Tweak: Refactor for HPOS
• Fix: Fixed Google Ads Conversion Adjustments retrieval for canceled orders
• Fix: Fixed processing order data for Facebook CAPI subscription

Release date - 30.09.2022

• New: Google Ads Conversion Adjustments
• Fix: Abort hit if the facebook subscription event doesn't find a parent order.
• Tweak: Few styling fixes in the settings page.

Release date - 26.09.2022

• Tweak: Adjusted the consent API settings parameters

Release date - 26.09.2022

• New: Scroll tracker.
• New: UX setting to enable the Pinterest enhanced match.
• New: Added API for developers to handle consent management.
• Tweak: Improved Google Ads Enhanced Conversions output if required address fields are missing.
• Tweak: Bumped up Facebook CAPI version to v15.0.
• Tweak: Included the action scheduler library to avoid the buggy WooCommerce implementation of the action scheduler.
• Tweak: Implemented a dynamic rate limiter that prevents possible timeouts if too many orders are being analysed in the payment gateway accuracy report.
• Fix: Fixed the input tag name for the product data.
• Fix: Fix for the bug that caused multiple action scheduler entries.

Release date - 12.09.2022

• New: Profit Margin order total reporting for marketing pixels (Google Ads, Facebook, Pinterest, etc.).
• Tweak: Added option to disable the PMW order list info output.
• Tweak: Updated default settings.
• Tweak: Added doc link for order list info.
• Tweak: Refactored running PMW tracking accuracy analysis report to better work with action scheduler to avoid running into its initialization bug
• Fix: Fixed options validation when importing the settings.
• Fix: Added safeguard to not fire the conversion pixels on the /order-pay/ page.

Release date - 31.08.2022

• Fix: Fixed division by zero if WPML multi currency is enabled and a product has a price of zero or has no price set.

Release date - 31.08.2022

• Tweak: Added statuses "cancelled" and "refunded" to the exclusions when conversions should not be fired.
• Tweak: Moved PMW column on orders page after WC actions
• Fix: Made PMW admin css to only target PMW elements

Release date - 30.08.2022

• New: Automatic Conversion Recovery (ACR).
• New: Handle subscriptions events through Facebook CAPI.
• New: Column on order list, showing for which orders the browser conversion pixels have fired.
• New: View in order list that only shows orders where browser conversion pixels have not fired.
• Tweak: Simplified the settings for EEC. EEC is now automatically enabled in the pro version.
• Tweak: Removed the off-site payment gateway notification.
• Tweak: Added CartFlows custom thankyou pages compatibility.
• Tweak: Changed product price output to include tax by default, plus added a filter to turn it off.
• Tweak: Improved event listeners for init_checkout, payment_method_selected and place_order for higher compatibility with themes.
• Tweak: Automatically disable specific pixels in WooFunnels if they are enabled in the Pixel Manager in order to avoid duplicate tracking.
• Tweak: Automatically disable specific pixels in Woo Product Feed Pro and Elite if they are enabled in the Pixel Manager in order to avoid duplicate tracking.
• Tweak: Refactored some code to avoid unnecessary duplicate class initializations.
• Tweak: Disable gtag in Google Listing and Ads if Google Ads is active in PMW.
• Tweak: Analyse only orders in the payment gateway report that have been created by customers, not shop managers.
• Fix: Added brand output for variations.
• Fix: Fixed a bug that caused the conversion pixels to fire on purchase order payment pages (orders manually created by the shop manager and sent to the customer for payment).
• Fix: Fixed variations output for FB CAPI server side orders when variations output is enabled.

Release date - 14.08.2022

• Tweak: Added safeguard if function as_enqueue_async_action isn't available.

Release date - 14.08.2022

• Tweak: Performance improvements for the new Diagnostics page.

Release date - 13.08.2022

• Tweak: Few formatting fixes for payment gateway accuracy report
• Tweak: Improved performance for purchase confirmation page detection and order retrieval.
• Fix: Removed possible division by zero on settings page

Release date - 10.08.2022

• Tweak: Performance improvements for the new diagnostics report.

Release date - 10.08.2022

• New: Introduced new diagnostics section in the settings page.
• Tweak: Refactored documentation URL link compilation.
• Tweak: Added sanitization for importing settings.
• Tweak: Improved sanitization for arrays.
• Tweak: Added sanitization for saving state when purchase pixels have fired.

Release date - 04.08.2022

• Fix: Fixed the test which checks if Facebook CAPI is enabled.
• Fix: Fixed a division by zero error when no conversions have been tracked yet.

Release date - 03.08.2022

• New: Switched all server-side event reporting (including Facebook CAPI) from admin-ajax.php to its own REST API endpoint. Much faster. Reduces server load by approx. 30%.
• New: Added Ajax fallback if REST API is not available.
• New: Switched server side events sending from using fetch to navigator.sendBeacon to guarantee delivery and run on lower priority to avoid competing with other high priority requests.
• New: Switched all server requests to use the REST API with AJAX fallback. Much faster. Reduces server load by approx. 30%.
• Tweak: Added a documentation link for TikTok.
• Tweak: Added a documentation link for Pinterest.
• Tweak: Added WP memory limit to the debug information.
• Tweak: Added safeguard for CLV output on low memory systems.
• Tweak: Abort reporting of a subscription order to GA through the MP if it was created manually, and thus no parent order exists.
• Tweak: Added compressed versions (gzip and brotli) of the minified JavaScript files in order to decrease server load.
• Tweak: Updated Freemius library to remove PHP 8.x compatibility warnings.
• Tweak: Updated libphonenumber library.
• Tweak: Improved payment gateway analysis.
• Fix: Fixed a bug which prevented the add-to-wishlist event to be triggered.
• Fix: Fixed the ask-for-rating.js script
• Fix: Fixed a bug which prevented to run an environment server check on servers that don't return the INPUT_SERVER array.

Release date - 08.07.2022

• New: Added export and import functionality.
• Tweak: Removed the deprecated ttq.track("Browse") event.
• Tweak: Tweaked is_order_received_page() in order to allow PMW to work with custom WooFunnels purchase confirmation pages. It might also work with custom Elementor purchase confirmation pages.
• Tweak: Added an additional trigger if a visitor clicks on an Elementor checkout button.
• Fix: Added the content_type to the FB InitiateCheckout event.

Release date - 21.06.2022

• Tweak: Updated Google Ads Enhanced Conversions to use new specification with gtag('set', 'user_data', {})
• Tweak: Bumped up Facebook API version to v14.0
• Tweak: Changed some jQuery event listeners to work around some themes / plugins that stop propagation of those events
• Tweak: Prevent console error on purchase confirmation page when Google Ads is disabled
• Tweak: Added product and value info to Facebook InitiateCheckout event
• Tweak: Refactored getting product details for add-to-cart event plus added condition for variable-subscription
• Tweak: Adjusted price output for wpmDataLayer products to two decimals
• Fix: Removed a function not necessary for the WC version

Release date - 07.06.2022

• Fix: Fixed the Facebook browser pixel external ID for anonymous users
• Fix: Replaced str_contains() with a backward compatible version for the admin notification check

Release date - 07.06.2022

• Tweak: Updated Microsoft Ads custom event names
• Tweak: Optimized ViewItem event on variable product pages when no product is preselected. The user has now the choice to fire a ViewItem event without product.
• Tweak: Optimized how, when and where admin notifications are displayed
• Fix: Removed a duplicate Pinterest pagevisit event
• Fix: Don't process CLV calculation if no billing email is available

Release date - 30.08.2022

• Tweak: Prohibit processing of Facebook CAPI hits for excluded roles
• Tweak: Improved checks for excluded roles for GA MP hits
• Tweak: Bumped up WordPress version to 6.0
• Tweak: Bumped up WoCommerce version to 6.5
• Fix: Fixed documentation links that contain anchors
• Fix: Fixed ask-for-rating scripts

Release date - 28.05.2022

• Fix: Fixed fbp retrieval from browser for FB CAPI

Release date - 28.05.2022

• Tweak: Send proper browser identifiers when an order is created by an admin and then paid through the payment link by the customer for Facebook CAPI
• Tweak: Make sure that the correct Facebook CAPI user identifiers are processed for the purchase events when payment gateways with iframes are in use
• Tweak: Improved handling of user identifiers when processing of anonymous Facebook CAPI hits is allowed
• Tweak: Added safeguard to check if wpmDataLayer.products exists before trying to filter it
• Fix: Fixed billing phone output in FB CAPI purchase hit
• Fix: Fixed fbc validation

Release date - 26.05.2022

• New: Added GA4 session ID handling over the Measurement Protocol. This is not documented by Google and is experimental.
• Tweak: Added tier info into debug info
• Tweak: Added more FB user information for logged in users
• Tweak: Prevent slow processing of large amount of variation data for variable products with > 64 variations
• Tweak: Increased server test timout to minimize false negatives
• Fix: Workaround if $_server['HTTP_HOST'] is not set
• Fix: Workaround if $_server['REMOTE_ADDR'] is not set

Release date - 19.05.2022

• Tweak: Added fbp and fbc validation for browser based FB CAPI events
• Fix: Fixed a bug that could prevent processing the purchase events under certain conditions
• Fix: Another fix for Facebook microdata output to prevent fatal errors when processing variable products with unsynced products
• Tweak: Optimized clv query for clv output
• Tweak: Optimized retrieval of purchase labels for Google Ads
• Tweak: Optimized precheck for Google Ads purchase event
• Tweak: Optimized retrieval function for conversion identifiers with label for Google Ads
• Tweak: Optimized new_customer query to run faster
• Tweak: Updated libphonenumber
• Fix: Prevent that the Freemius menu tabs get displayed in other plugins
• Fix: Fixed the documentation links

Release date - 13.05.2022

• Fix: Additional safeguard to check for array when checking for updates

Release date - 12.05.2022

• Tweak: Adjusted db query for clv order total

Release date - 12.05.2022

• New: Added user_id to Google Ads remarketing pixel
• Tweak: Improved data transmitted with Facebook CAPI event payload
• Tweak: Removed processing of GA4 refunds over the front-end and only allow processing refunds over the Measurement Protocol
• Tweak: Added doc links for the wc.com version
• Fix: Another safeguard to prevent processing of out-of-stock variations through the FB microdata script output.
• Fix: Added external_id in the FB pixel event and more identifiers on purchases
• New: Added customer lifetime value output for Google Ads
• Tweak: Renamed the plugin from Pixel Manager for WooCommerce to Pixel Manager for WooCommerce
• Tweak: Added user identifiers for FB for orders and logged in users
• Tweak: Temporary disabled off_site_payment_gateway check
• Fix: Now the cache is only flushed when the Pixel Manager itself is updated
• Fix: Fixed the new_customer evaluation for guest buyers
• Fix: Fixed the position of the 'scripts blocked' warning message in the back-end if admin scripts don't load
• Fix: Fixed the link of the 'admin scripts not loaded' message

Release date - 02.05.2022

• Tweak: Refactored Facebook CAPI event handling. Added external_id
• Tweak: Bumped up Facebook API version to v13.0
• Tweak: Refactored Google Analytics visitor identifier tracking for Measurement Protocol
• Tweak: Set that admins and shop managers are being tracked by default, because the majority of new users expects this
• Fix: Fixed document links for Meta (Facebook) settings

Release date - 30.04.2022

• Tweak: One more adjustment to make sure categories are being output for purchase events on shops that don't properly sync the categories down to the variants
• Fix: It can happen that no proper product object is created by WC and is passed to the Facebook microdata output. In that case WPM will now terminate the microdata output seamlessly.
• Fix: Fixed a syntax error in on of the back-end admin scripts

Release date - 27.04.2022

• Tweak: Added a new event listener for the Complianz Cookie Banner
• Tweak: Added polyfill iconv to fix an edge case: https://wordpress.org/support/topic/update-to-pho-8-crash-wp/
• Fix: Fixed an error when processing partial refunds through the Google Analytics Measurement Protocol

Release date - 25.04.2022

• New: Added function with which custom Facebook events can be triggered (including Facebook CAPI if it is enabled in the pro version)
• Tweak: Changed cursor for submenu links in the back-end
• Tweak: Added an additional check for a cookie name for Cookie Law Info
• Tweak: Some code style changes
• Tweak: Updated libphone library
• Tweak: Updated Freemius library

Release date - 21.04.2022

• Tweak: Facebook microdata output now properly treats product variations
• Fix: Borlabs cookie auto-detection for Microsoft Ads (Bing Ads) fixed

Release date - 19.04.2022

• Tweak: Added European Union as Google Consent Mode region selection
• Tweak: Refactored user role tracking permissions
• Tweak: Enabled tracking of manual orders from the back-end
• Tweak: Made sure that manual back-end order get tracked with correct GA cid if the cid is available
• Tweak: Refactored some of the GA4 functions
• Tweak: Changed escaping method for outputting the titles and names into the wpmDataLayer in order to properly deal with characters like a dash, ampersand, etc.
• Tweak: Load categories for variations from parent product, because on some installs the variations don't inherit the parent product's categories
• Tweak: Removed more cruft from the code and improved the syntax here and there
• Tweak: Adjusted validation for the Google Merchant Center ID
• Tweak: Updated selectWoo.full.*.js
• Tweak: Tested up to WooCommerce 6.4

Release date - 14.04.2022

Tweak: Added more page type outputs (for better product list performance analysis in GA) Tweak: Refactored GA3 and GA4 product data collection Fix: Fix for view item events on single variation pages

Release date - 12.04.2022

• Tweak: Improve output formatting for enhanced_conversion_data if shipping address is not set

Release date - 11.04.2022

• Tweak: Safeguard for JavaScript optimizers that ignore the jQuery dependency of WPM and load jQuery after WPM
• Tweak: Refactored the WPM JavaScript library (split code logically and into folders)

Release date - 08.04.2022

• Tweak: More verbose logging of WPM load and pixel consent status into the dev console
• Tweak: Added new logic to retrieve categories for variations

Release date - 07.04.2022

• Fix: Fixed a bug that prevented disabling user role tracking

Release date - 07.04.2022

• Tweak: Remove the IPv6 to IPv4 mapping in case the the external user IP contains one
• Tweak: Improved local IP detection
• Tweak: Replaced deprecated FILTER_SANITIZE_STRING filter with FILTER_SANITIZE_FULL_SPECIAL_CHARS

Release date - 05.04.2022

• Tweak: Added filter to add custom order statuses that trigger a purchase hit over the Measurement Protocol
• Fix: Improved detection of users that are deactivated for tracking

Release date - 05.04.2022

• Tweak: Removed data-cfasync=”false” to allow Cloudflare Rocket Loader to optimize scripts
• Tweak: Removed unused functions
• Tweak: Refactored some code and removed cruft
• Tweak: Improved logic of when to load cart items into the wpm dataLayer
• Tweak: For users, who have been disabled for tracking, prevent tracking entirely, not just for purchase events
• Tweak: Renamed Facebook to Meta
• Tweak: Add log entry when a purchase hit has been prevented because of a user role that has been opted out from tracking

Release date - 01.04.2022

• New: Setting to exclude specific user roles
• Tweak: Removed a few deprecated and inactive settings
• Tweak: Updated Enhanced Conversions output as per updated specs by Google
• Tweak: Improved formatting for Facebook CAPI event parameters

Release date - 30.03.2022

• Tweak: Removed an obsolete db cleanup function
• Tweak: On variable products, with no preselection send the valid variation ID if variations output is enabled
• Tweak: Added safeguard for debug info when URL redirect test fails to open the URL
• Tweak: Syntax improvements in wpm.addProductToCart()
• Tweak: Simplified logic when the wpm.getCartItems() function is called
• Tweak: Deprecated the wpm_track_mini_cart filter
• Tweak: Added cookie detection for Cookie Law CMP with French named cookies
• Tweak: Added one more safeguard in case the main wpmDataLayer init is being blocked by some third party plugin and products need being loaded into the wpmDataLayer further down below
• Tweak: Added console log output when pixels don't fire because of user consent choice
• Tweak: Added a payload logger for Facebook CAPI events
• Tweak: Initiate WC session later in the checkout funnel (if necessary at all) to improve caching conditions
• Tweak: Added URL parameter debugConsentMode for verbose debug output in the browser console in relation to user cookie consent

Release date - 23.03.2022

• Fix: Product name transmission for Google Analytics Universal purchases

Release date - 22.03.2022

• Tweak: Attach click handlers later during loading in order to better deal with some side cases
• Tweak: Fire viewItem event on variable product pages when no variation is selected yet, sending the ID of the parent product

Release date - 21.03.2022

• Tweak: Silenced status icon on compatibility mode setting when disabled
• Tweak: Made Autoptimize, FlyingPress, Async JavaScript, Optimocha and WP Optimize JavaScript optimization disabler optional through compatibility mode
• Tweak: Made Litespeed Cache and SG Optimizer JavaScript optimization disabler mostly optional through compatibility mode. Some exclusion have been left permanent without which the tracking scripts would break.
• Fix: Added safeguard if old version of FlyingPress is being used and compatibility mode is enabled
• Fix: Added safeguard if old version of WP Rocket is being used and compatibility mode is enabled
• Fix: Added safeguard if Yoast SEO is being used and compatibility mode is enabled

Release date - 18.03.2022

• Tweak: Made WP Rocket JavaScript optimization disabler optional through compatibility mode
• Tweak: Adjusted sourcemaps output to make them work with Firefox
• Fix: Proper check for user id when logged in

Release date - 15.03.2022

• Experiment: Added experimental filter which defers the WPM script. The filter may be removed without prior notice. If you like the filter vote it up over here: https://roadmap.sweetcode.com/pixel-manager-for-woocommerce?card=622f4ba9d0b938002e8378c0
• Experiment: Added experimental filter which moves the WPM script to the footer. The filter may be removed without prior notice. If you like the filter vote it up over here: https://roadmap.sweetcode.com/pixel-manager-for-woocommerce?card=622f4bc2d0b938002e8378e2
• Tweak: Moved sourcemaps into correct folder
• Tweak: Moved parts of the back-end logic to the front-end in order to gain much more flexibility and better handle front-end script flow
• Tweak: Bumped up WC version
• Fix: List id processing for GA3 eec
• Fix: Product position output on lists

Release date - 24.02.2022

• Tweak: Adjusted all documentation links to point to new domain and sub-folder
• Tweak: Improved handling with SG Optimizer
• Fix: Nodedupe Google Ads conversion script output and event name when cart data is turned off

Release date - 17.02.2022

• Tweak: Added items to Microsoft Ads purchase event
• Tweak: Added 'wpm-js' to optimization exclusion list
• Fix: Added a safeguard when checking for order purchase redirects in the UX
• Fix: Fixed a double json encoded string for the GA4 browser purchase event

Release date - 12.02.2022

• Tweak: Avoid loading the entire admin UX in case an admin is not viewing the plugin admin page itself
• Fix: Fixed a side case where the plugin would output wrong html in case the pro version demo is enabled

Release date - 11.02.2022

• New: Save gclid on order for possible later use
• Tweak: Change purchase confirmation event from CompletePayment to PlaceAnOrder
• Tweak: Replace sweetcode.co references with sweetcode.com
• Fix: Replaced function wpm.objectExists() because it did not always work properly
• Fix: Plenty of syntax adjustments in order to adhere to all WooCommerce and WordPress coding standards
• Fix: Fixed refunds for GA UA measurement protocol

Release date - 28.01.2022

• Fix: fixed an error that would appear if no Google pixel is turned on and the wpm scripts are looking for Google values in the wpmDataLayer

Release date - 28.01.2022

• New: Added experimental support for polyfill.io (may be dropped at any time)
• Tweak: Tweaked settings for new cookie names in CMP Complianz >= version 6.0.0
• Tweak: Rebranding to sweetcode.co
• Tweak: Refactored plenty function names
• Tweak: Improved WP Rocket cache flush and recreation
• Tweak: Refactored documentation links into a class
• Tweak: Added safeguards in case some wpm functions have not been loaded properly
• Tweak: Included transpiling ES6 into the JS minification process
• Tweak: Combined all front-end and back-end scripts into single, optimized and compressed files
• Tweak: Removed functions from the newly combined files that are not necessary anymore, like Promise.allSettled

Release date - 11.01.2022

• Tweak: Removed some unnecessary console.log outputs
• Tweak: Added a safeguard when flushing Flying Press Cache
• Tweak: Added support output for various CMPs into the admin pages
• Tweak: Added more safeguards in case on the purchase confirmation page the order can't be retrieved through query vars
• Tweak: A few improvements how to read out cookies for various CMPs
• Tweak: Improved gtag firing based on cookie consent
• Tweak: Improvements to read out of Cookie Script consent cookie
• Tweak: Improvements to read out of Cookiebot consent cookie

Release date - 04.01.2022

Fix: Deliver proper updated wpm.jsx

Release date - 03.01.2022

• Tweak: Added automatic improvements for users of the Optimocha Speed Booster Pack plugin
• Tweak: Added automatic improvements for users of the Async JavaScript plugin
• Tweak: Added automatic improvements for users of the Flying Press plugin
• Tweak: Added a few console warnings if wooptpm scripts are being deferred
• Fix: Fixed a bug that appeared when a shop was using the "Complianz | GDPR/CCPA Cookie Consent" consent management plugin

Release date - 02.01.2022

• Tweak: Added back the cookie prevention filter and included a deprecation notice
• Fix: Fixed a bug that appeared when a shop was using the "CookieYes, GDPR Cookie Consent (Cookie Law Info)" consent management plugin

Release date - 31.12.2021

• New: Added dynamic remarketing ID output for the WooCommerce Google Listings & Ads plugin
• Tweak: Fixed the wooptpm_facebook_capi_api_version filter name
• Tweak: Bumped up Facebook API version to 12.0
• Tweak: Changed PlaceAnOrder TikTok event to CompletePayment
• Tweak: Bumped up minimum PHP version to 7.3
• Tweak: Much more cache friendly handling of Cookie Consent Platforms
• Tweak: Added support for several more Cookie Consent Platforms
• Tweak: Properly handle error if WooCommerce is not active

Release date - 29.10.2021

• New: Added gallery images links to Facebook Microdata output
• Tweak: Added documentation link for GA4 API secret
• Tweak: Added add-to-wishlist, search and initiate-checkout events to TikTok
• Tweak: Increased Facebook Microdata Feed Description length to 5000 characters
• Tweak: Adjusted HotJar ID validation to accept 6 digit IDs
• Tweak: Switched body reference to jQuery(document) for better compatibility
• Fix: TikTok ViewContent and PlaceAnOrder event names
• Fix: Fixed misspelling in Google Consent mode region parameter

Release date - 17.09.2021

• Tweak: Bumped up Facebook API version to v11.0
• Tweak: Added filter for Facebook CAPI API version
• Tweak: Improved some admin interface text

Release date - 02.09.2021

• New: Sending referrer, user_agent, gclid and viewport to GA UA through measurement protocol
• Tweak: Added a delay to save one of the Google target IDs on the session in order to make sure the save is executed properly
• Tweak: Added filters for url_passthrough and ads_data_redaction
• Tweak: Don't disable the deactivation button anymore when a user chooses "other" from the list of reasons
• Tweak: Added minified versions of all front-end scripts
• Tweak: Removed query to remove old refund keys from db
• Fix: Fixed TikTok activation condition
• Fix: Fixed too few parameters being passed to woocommerce_subscription_renewal_payment_complete

Release date - 13.08.2021

• Fix: Fixed cannot access offset of type string on string in Google measurement protocol

Release date - 13.08.2021

• Fix: Fixed an array type error that could happen in rare cases

Release date - 13.08.2021

• New: Starting to save gclid to orders for later use
• New: Added shortcodes for Snapchat and TikTok
• New: Saving referrer in a wooptpm cookie
• Tweak: E.164 phone format output for Google Ads Enhanced Conversions
• Tweak: Add multiple addresses to Google Ads Enhanced Conversions if billing and shipping addresses are different
• Tweak: Added Facebook CAPI events to shortcodes
• Tweak: Added manual view-item shortcode for custom pages where add-to-cart shortcodes are being used, but because of that, view_item events are missing
• Tweak: Moved Freemius to composer vendor directory
• Tweak: Improved handler to save cookies for FB session
• Tweak: Added fallback to get an order from the order received page in case a plugin messes with query vars

Release date - 05.08.2021

• New: Automatic cache purge for Kinsta on plugin updates and saved settings
• Tweak: Added safeguard in order to prevent a fatal error when coming across a variation that doesn't properly link to a parent product
• Tweak: Added filters to suppress certain admin notifications
• Tweak: Changed global for notifications db name
• Tweak: Changed function declaration for varExists in order to work around a Google Closure bug
• Fix: Renamed transactions_id to transaction_id for GA4 MP refunds
• Fix: Built in a safeguard for the debug info in case no order exists yet in the shop

Release date - 26.07.2021

• New: Added view_cart event for GA4
• Tweak: Added coupons to GA UA and GA4 purchase events
• Tweak: Avoid an issue when trying to read WP Rocket options when no options exist yet
• Tweak: Removed some unnecessary parameters from Google Ads purchase confirmation script
• Tweak: Output purchase value with max two decimals
• Fix: Fixed a syncing cached cart syncing issue
• Fix: Fixed the FB microdata product IDs in case custom IDs are being used (with filters)
• Fix: Fixed enhanced conversion declaration from let to var
• Fix: Renamed transactions_id to transaction_id for GA4 MP
• Fix: Fixed some events on cart page for variable products

Release date - 19.07.2021

• New: TikTok pixel
• New: Filter to enable enhanced match for Pinterest
• New: Filter for order items
• New: Implemented warning for incompatible plugins
• Tweak: Setting GA cid already on product page if possible
• Tweak: Remove nonce check when setting cid on product pages because product pages are cached
• Tweak: Added logging for cid retrieval
• Tweak: Save cid_set cookie as normal cookie if sessionStorage is not available
• Tweak: Comma separated categories for GA UA
• Tweak: Proper category variables for GA4
• Tweak: Refactored wooptpm.setCookie() so that it can create session cookies
• Fix: item_name for GA4 add_to_cart events
• Fix: Added proper product ID output to addtocart, pagevisit and checkout events for Pinterest
• Fix: Don't return a random cid in get_cid_from_session, but handle this in set_cid_on_order
• Fix: Output of product prices as float
• Fix: Added string to float conversion in wooptpm_get_order_item_price to make sure a float is returned

• New: Snapchat pixel
• New: Automatically flush cache of caching plugins and platforms on plugin settings changes
• New: Report hosting platform in debug info
• Tweak: Added new compatibility exclusions for WP Rocket
• Tweak: Added option to filter GA4 parameters

• New: Filter for custom brand taxonomy
• New: Added payment gateway usage and successful redirect stats to free version
• Tweak: Better handling of saving partial refund hits in the db
• Tweak: Refactored several elements in order to render correctly in RTL environments
• Tweak: If product belongs to multiple categories, output them in a comma separated list for GA
• Tweak: Automatically detect if mini cart is being used, and depending on this, enable or disable wooptpm_get_cart_items
• Tweak: Caching cart contents in sessionStorage in order to avoid as many API calls to backend as possible
• Fix: Removed unnecessary FB CAPI calls if CAPI is disabled
• Fix: Fixed version check for db upgrade function in case someone has been using one of the earliest versions of the plugin

• Tweak: Fallback on PayPal check if option doesn't exist in the db
• Tweak: Removed manual function override from Freemius source
• Tweak: Added page type output on order received page
• Tweak: Switched data wooptpmProductId output on product pages to meta tag for main product
• Fix: Fallback for a divide by zero in case the gateway analysis only has zero orders to analyse
• Fix: Fallback in case no orders have been saved by de duplication prevention script
• Fix: Fixed ViewContent id_type variable for Facebook, GA UA and GA4
• Fix: Added dynamic remarketing purchase script

• New: Added link for affiliate program
• New: Added hook_suffix into debug info
• Tweak: Only save fbp on server if FB CAPI is enabled, and only do it on checkout and cart pages
• Tweak: Adjusted the $hook_suffix check in admin.php because on some installs the $hook_suffix output is buggy

• New: Added the new Google Ads enhanced conversions feature
• New: Added conversion accuracy warning if the PayPal standard payment gateway is active
• New: Added support for WooCommerce composite products
• Tweak: Lowered ajax requests on Google cid setter significantly
• Tweak: Lowered ajax requests on Facebook session id setter significantly
• Tweak: Switched order duplication prevention to process internal order ID (not order number)
• Tweak: Implemented better way to reference .js and .css files
• Tweak: Removed jquery.cookie.js dependency

• Tweak: parseFloat for value in Facebook and Pinterest just in case no proper input is received
• Tweak: Added an exclusion to fix an issue with Microsoft Ads, caused by Cloudflare Rocket Loader
• Tweak: Removed launch deal code
• Tweak: Cleaned up some cruft
• Tweak: Added new element selector for the intersection observer for product templates that pack the wooptpmProductId into a child > child hierarchy
• Fix: Added default quantity if quantity field has been removed on a product page
• Fix: Switched to treat order IDs as strings. Otherwise it would throw an error if a shop owner changes order IDs to also use letters.

• New: Added filter for Google cross domain filter setting
• Tweak: Added more safeguards in case WC processes a product ID which is not a product
• Fix: Product data output on some pages triggered a critical error

• Tweak: Switch to use different hook on product pages to output main product data

• Tweak: Renamed and deprecated several old filters
• Fix: Removed unnecessary function call from pinterest__premium_only.js

• New: Added a debug test to see if the server can reach the outside world with a wp_remote_get() request
• Tweak: Fire the Facebook CAPI event even when order goes into status on-hold. Otherwise FB complains because of delayed reporting.
• Tweak: Added more Facebook CAPI visitor identifiers
• Tweak: Added filter to disable mini cart tracking
• Tweak: Added better fallback for cookie retrievals if cookies can't be saved in the session
• Fix: Fire view_item event on products that are out of stock
• Fix: In case the redirect check returns an array of redirects, we return the last array member.

• New: Facebook CAPI
• Tweak: Only show the rating notice to admins of the shop.
• Tweak: Added more exclusions for WP Rocket
• Tweak: Added exclusions for WP Optimize
• Tweak: Additional exclusions for Autoptimize
• Tweak: Removed hit on for parent IDs on a variable product page

• Tweak: Orders now get reported as soon as the order goes into status 'processing'
• Tweak: Added one more tweak for LiteSpeed Cache users
• Fix: Fix GA UA eec checkout progress steps
• Fix: Changed reading options from database to passing options from primary instance in order to avoid options caching issues on saving.

• Tweak: Added nonces to some ajax calls
• Tweak: Added dependencies to enqueued scripts
• Tweak: Improved the parent selector for the mutation observer for lazy loaded products
• Tweak: Implemented better product selector for modification observer
• Tweak: Added new selector for related products
• Fix: Improved the verification for the Google Analytics 4 API secret. It was too restrictive.
• Fix: Fixed the cid for subscription renewal purchases with missing cid on the parent order
• Fix: Fixed the deduplication check for GA UA MP hits

• New: add_to_wishlist event for GA and Facebook
• New: InitiateCheckout event for FB
• New: Send purchase events using the GA UA Measurement Protocol
• New: Send subscription renewal purchase events using the GA UA Measurement Protocol
• New: Send full refund events using the GA UA Measurement Protocol
• New: Send partial refund events using the GA UA Measurement Protocol
• New: Send purchase events using the GA4 Measurement Protocol
• New: Send subscription renewal purchase events using the GA4 Measurement Protocol
• New: Send full refund events using the GA4 Measurement Protocol
• New: Send partial refund events using the GA4 Measurement Protocol
• Tweak: Only activate eec scripts if GA UA or GA4 are enabled
• Tweak: Finalized improvement for front-end error handling
• Tweak: Added a JS modification exclusion for Autoptimize in order to prevent our script to get modified and broken
• Fix: Fixed a selector for cart items on the cart page which caused on certain custom shop templates to trigger an error

• Tweak: Added one more layer of safeguards if wpm.jsx can't evaluate the current productId

• Tweak: Added one more safeguard if wpm.jsx can't evaluate the current productId

• Tweak: Much better selector for view_item_list trigger
• Tweak: Added some some safeguards in order to stop processing in case no productId can be evaluated
• Tweak: Removed deprecated "disable gtag insertion" feature entirely

• New: Implemented view_item event for variations when selected on the product page
• New: Implemented view_search_results event
• Tweak: Use proper select_item event in GA4 not the deprecated select_content event anymore
• Tweak: Moved view_item event processing entirely to front-end
• Tweak: Improved selector for products if WPML WC multi currency is being used
• Tweak: Better test to check if WPML WC multi currency is active
• Tweak: Improved function to get the productId on select_item event
• Tweak: Additional caching exclusions for SG Optimizer
• Tweak: Changed the gtag code in order to make it better testable
• Tweak: Moved some scripts to the footer
• Tweak: Improved add_to_cart trigger
• Tweak: Refactored view_item_list event entirely to be unaffected by caching mechanisms
• Tweak: Added a new view_item_list trigger with some interesting options
• Fix: Fixed front-end triggers for Google and Facebook to only fire if the pixels are enabled
• Fix: Fixed an array check if an old WP Rocket version was installed and threw a notice about a missing array index
• Fix: Output correct price if WPML Multilingual with Multi-currency is running

• New: Filter to switch Google Analytics ID output to SKU
• New: Process discounted order item price for GA if Woo Discount Rules is active
• New: Implemented all main GA4 events
• New: Logged in event for GA
• New: Google user ID tracking
• Tweak: Twitter ID check now allows numbers too
• Tweak: Moved getCartItems to document.load event
• Tweak: Added Freemius purchase conversion
• Tweak: Avoid number output with too many decimals
• Tweak: More reliable method to get order from order received page
• Fix: Imported necessary classes for refunds
• Fix: Proper variable types for purchase confirmation variables
• Fix: Initialize wooptpmDataLayer.pixels early, so that all pixels can use it
• Fix: Replaced $order->get_id() with $order->get_order_number in order to fix a bug on a small subset of shops
• Fix: Get proper WP db prefix for refunds SQL query

• Tweak: LD check

• Tweak: Implemented permanent compatibility mode for SG Optimizer
• Tweak: Implemented permanent compatibility mode for LiteSpeed Cache
• Tweak: Refactored the Facebook pixel and events

• Tweak: Implemented permanent compatibility mode for WP Rocket
• Fix: Refactored a JavaScript regex that was not working in Safari

• Fix: Added a function that should be available in the free version conversion_pixels_already_fired_html

• Fix: Include output of variable products into the visible_products object
• Fix: Added a missing opening tag for shops that are still using the gtag deactivation option

• New: Added Google Analytics eec begin_checkout event
• New: Added Google Analytics eec set_checkout_option events
• New: Added Google Analytics eec refund events
• New: Added initial GA4 eec events (needs more tweaking though)
• Tweak: Added Google Analytics eec add_to_cart event for all /?add-to-cart=123 link clicks
• Tweak: Partially decoupled pixels from pixel manager
• Tweak: Refactored browser e-commerce events into pubsub
• Fix: Added proper phone conversion label
• Fix: Under some circumstances rating_done is not set in th …

• New: Added Google Analytics eec product click events
• New: Added Google Analytics eec product add_to_cart and remove_from_cart events
• New: Added output of related up- and cross-sell product view_item_list list events for Google Ads dynamic remarketing
• New: Added &nodedupe URL parameter for testing the order confirmation page
• Tweak: Build in a fallback for misconfigured variable products that trigger an "Error: Call to a member function get_sku() on bool"

• Fix: Fixed the Google Analytics config filter

• New: Added Pro feature demo mode
• New: Added shortcodes for tracking leads and similar conversions
• New: Filter to adjust Google Analytics config parameters

• New: Added Borlabs support for Google Consent Mode
• New: Google Analytics link attribution
• Tweak: Bumping up WP supported version to 5.7
• Tweak: Some code syntax cleanup
• Fix: Fixed the country name for Macedonia in Google consent mode
• Fix: Fixed duplicated jobs option in Google business verticals

• Tweak: Remove some freemius options

• New: Google Analytics enhanced e-commerce
• New: Added Google consent regions setting
• New: Output the variation ID for dynamic remarketing
• New: Maximum compatibility mode
• Tweak: Strip HTML tags from description in microdata output for Facebook
• Tweak: Added item_g …

• New: Added Facebook microdata output
• Fix: Determine correctly new customer for shopping cart data on new customers who paid immediately
• Tweak: Created new trait to calculate brand for product
• Tweak: Added a new array with additional product attributes (like brand which is calculated)
• Tweak: added ability to load traits in autoload.php
• Tweak: Bumped up WC version
• Tweak: Added an additional is_array() check in order to suppress a PHP 7.4 notice when checking the environment

• Tweak: Make the noptimize tag only appear if Autoptimize is active
• Tweak: Removed a duplicate filter
• Fix: Moved get_cart() query into is_cart() condition

• New: Filter to prevent conversion pixels to fire on purchase confirmation page
• Tweak: Replaced _e() with echo where necessary
• Tweak: Syntax cleanup

• Tweak: Calculate filtered order total for all pixels

• Tweak: Added product IDs to Microsoft Advertising purchase event
• Fix: Removed a function call where the function was missing

• New: Google consent mode
• New: Setting for cookiebot
• New: Added advanced order deduper
• Tweak: Removed Pinterest noscript tags
• Fix: Added product IDs to Microsoft Advertising purchase event
• New: Added basic order deduper
• New: Google Shopping new_customer parameter
• New: Added switch to enable transaction deduping (default enabled)
• Tweak: Product identifier output now for all the same
• Tweak: Adjusted the HTML comment output
• Tweak: Added new cookie for Borlabs Cookie
• Tweak: Made some input elements clickable
• Tweak: Moved check for failed payments and admin and shop manager up to the pixel manager

• Tweak: readme.txt links
• Tweak: fallback to post ID in case the SKU is not set
• Tweak: Adjusted the HTML comments
• Tweak: Don't inject cart scripts on cart page if cart is empty

• Tweak: Adjusted directory name
• Tweak: Bumped up version
• Tweak: Changed regex for GMC IDs to allow 7 digit IDs
• Tweak: Improved speed to hide script blocker warning
• Tweak: Adjusted documentation links

• Fix: Added new classes to SVN

• Tweak: Code cleanup
• Tweak: Adjusted doc links

• Tweak: Bing dynamic remarketing events
• New: Hotjar pixel

• New: Microsoft Ads pixel
• New: Twitter pixel
• New: Pinterest pixel
• New: Hotjar pixel
• Tweak: Renamed subsection 'Order Logic' to 'Shop'
• Tweak: Refactored debug info
• Tweak: Added WP Rocket JavaScript concatenation to debug info

• New: Google business vertical setting

• New: Check for WP Rocket JavaScript concatenation
• New: Added filter which helps adding multiple additional conversion IDs and labels

• Fix: Version number
• Fix: FB default pixel id

• New: Google Analytics UA standard beta
• New: Google Analytics 4 beta
• New: Google Optimize beta
• New: Activation indicators
• Tweak: Put admin scripts into header for faster rendering
• Fix: Detect proper admin path in tabs.js

• New: Facebook pixel
• Tweak: Adjust db and bump up to version 3
• Tweak: Introduced Pixel_Manager and restructured Google Ads class

• Fix: Removed namespace for main class because it was conflicting with freemius in some cases

• Fix: Directory name fix
• New: Warning message if an ad- or script-blocker is active
• Tweak: Improved one of the db saving functions
• Tweak: Start using namespaces

• Fix: child theme detection

• Fix: Roll back to 1.7.7 since namespace don't work everywhere
• Fix: child theme detection

• New: Warning message if an ad- or script-blocker is active
• Tweak: Improved one of the db saving functions
• Tweak: Start using namespaces

• Fix: Don't show the rating popup if an admin uses a script blocker

• Fix: Improved check if dynamic remarketing settings already has been set before checking for it.
• Fix: Saving to the database threw sometimes warnings that have been fixed.
• Tweak: Styling changes

• New: Added checks for freemius servers
• New: Dynamic remarketing pixels
• New: Deactivation trigger for the WGDR plugin if dynamic remarketing is enabled
• Fix: Adjusted the cookie name for Cookie Law Info
• Fix: Improved detection if WooCommerce is active on multisite
• Fix: Fixed default setting for conversion_id
• Tweak: Added back rating testing code
• Tweak: Adjusted some links
• Tweak: Code style cleanups

• Fix: Fixed the ask for rating …