If-So
PluginPersonalization, A/B testing, and geolocation — easy to use with Elementor, Gutenberg, and all page builders.
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Releases named in the vendor’s changelog or on WordPress.org that the repository does not have yet.
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1.10.4 Not available yet Release date not stated
Refactoring
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1.10.3 Not available yet Release date not stated
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1.10.2 Not available yet Release date not stated
Security fixes
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1.10.1 Not available yet Release date not stated
Built-in Analytics & Cookie consent improvements: Added an option to prevent tracking views before consent is granted
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1.10.0.1 Not available yet Release date not stated
UI & Microcopy Improvements
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1.10 Not available yet Release date not stated
New: Built-In Analytics Dashboard – Define custom conversion goals, track which trigger versions are driving results, and measure performanc...
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1.9.8 Not available yet Release date not stated
PHP 8.4 compatibility improvemnts.
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1.9.7 Not available yet Release date not stated
Added a new shortcode - [ifsohidesitecontent] which allows you to display a message instead of the site's content.
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1.9.6 Not available yet Release date not stated
Added a new ifsocookiecategory filter that allows you to change the cookie consent category of cookies added by If-So. The filter receives t...
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1.9.5.1 Not available yet Release date not stated
Bug fixes (Built-in analytics UI)
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1.9.5 Not available yet Release date not stated
User IP condition - added a “starts with” operator
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1.9.4.1 Not available yet Release date not stated
Resolved a non-critical security concern.
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1.9.4 Not available yet Release date not stated
New visual tool for generating If-So DKI and Utility shortcodes
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1.9.3.2 Not available yet Release date not stated
Security fixes
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1.9.3.1 Not available yet Release date not stated
Google Places API compatibility fixes
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1.9.3 Not available yet Release date not stated
Compatibility with the If-So & Elementor integration (version 1.4)
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1.9.2.2 Not available yet Release date not stated
Compatibility with the upcoming If-So & Elementor integration (version 1.4)
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1.9.2 Not available yet Release date not stated
Compatibility with the upcoming If-So & Elementor integration (version 1.5)
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1.9.1 Not available yet Release date not stated
Audience Standalone Condition – Added an option to target users who are either inside or outside any audience
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1.9 Not available yet Release date not stated
PHP 5.X and lower versions are no longer supported.
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1.8.1 Not available yet Release date not stated
Bug fixes (conditional gutenberg blocks)
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1.8.0.4 Not available yet Release date not stated
Licensing system improvements
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1.8.0.3 Not available yet Release date not stated
New DKI Shortcode: Automatically Creates Link Templates Based on the Page URLs. Commonly used to create a link to a parallel page on a diffe...
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1.8.0.2 Not available yet Release date not stated
Bug fixes (Uncaught TypeError)
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1.8.0.1 Not available yet Release date not stated
Bug fixes (conditional gutenberg blocks)
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1.8 Not available yet Release date not stated
Added GA4 reporting option, which can be activated per-shortcode by adding a ga4="yes" attribute to the trigger's shortcode.
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1.7.1.1 Not available yet Release date not stated
Security update.
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1.7.1 Not available yet Release date not stated
New functionality - Redirect shortcode improvements: Create a URL template to easily redirect each page on your site to a corresponding page...
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1.7 Not available yet Release date not stated
New functionality - Conversion can now be set to fire once every X seconds via the "doonceper" shortcode attribute. Learn more.
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1.6.3.1 Not available yet Release date not stated
WordPress 6.4 compatibility fixes
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1.6.3 Not available yet Release date not stated
Add support to use the HTML5 Geolocation API (browser location) option, provided by the free Geolocation Extension. Learn more
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1.6.2 Not available yet Release date not stated
State targeting now utilizes the Google Maps API for state selection.
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1.6.1.2 Not available yet Release date not stated
Added the option to become a geolocation reseller - create sublicenses for clients' websites and take control of allocating monthly sessions...
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1.6.1.1 Not available yet Release date not stated
Geolocation page - Various UI and style changes; added session usage chart to info tab
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1.6.1 Not available yet Release date not stated
Compatiblity with the new If-So Geolocation Extension.
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1.6.0 Not available yet Release date not stated
New system to sync extensions and integrations.
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1.5.9 Not available yet Release date not stated
Gutenberg and Elementor widgets - an autocomplete option was added to the geolocation condition to ease the targeting of cities and states.
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1.5.8 Not available yet Release date not stated
Compatibility with various cookie consent plugins and systems was added: Cookiebot, Cookie Notice & Compliance for GDPR / CCPA(hu-compliance...
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1.5.7.2 Not available yet Release date not stated
Dynamic Keyword Insertion - an option to load the shortcodes with Ajax was added (add the parameter ajax="yes" to the shortcode)
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1.5.7.1 Not available yet Release date not stated
Bug fixes - Elementor triggers widget not displaying content in some cases
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1.5.7 Not available yet Release date not stated
Conditional Gutenberg blocks - added the option to target multiple locations/pages visited in a single condition
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1.5.6.2 Not available yet Release date not stated
Bug fixes
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1.5.6.1 Not available yet Release date not stated
Updated jquery-ui version in admin ui to 1.13.1
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1.5.6 Not available yet Release date not stated
New condition - Session Variable: create conditional content based on a session variable. The option was added to the cookie condition.
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1.5.5.1 Not available yet Release date not stated
Added shortcode that sets/deletes a cookie value Learn more.
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1.5.5 Not available yet Release date not stated
The recurrence option was added to the user role condition
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1.5.4.2 Not available yet Release date not stated
Bugfix - TinyMCE is no longer turning image URLs to be relative urls when changing versions order
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1.5.4.1 Not available yet Release date not stated
New condition - Referral Category: Display dynamic content based on the referral page/post category (page or post on your site).
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1.5.3.2 Not available yet Release date not stated
Hotfix- security vulnerability fixes
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1.5.3.1 Not available yet Release date not stated
WordPress 5.6 compatibility fixes
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1.5.2.4 Not available yet Release date not stated
WordPress 5.6 compatibility fixes
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1.5.2.2 Not available yet Release date not stated
Hot fix - Elementor compatibility - fail to load the Edit With Elementor screen using WordPress 5.6
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1.5.2.1 Not available yet Release date not stated
Bug fix - loading speed
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1.5.2 Not available yet Release date not stated
Display post content using a shortcode - create content using your page builder as a post. Use the shortcode [ifso-show-post id="###" show="...
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1.5.1 Not available yet Release date not stated
Gutenberg - option to set conditions directly in a block
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1.5.0.1 Not available yet Release date not stated
Ajax loading (page caching compatibility) - Load triggers after ther page loads from the cache.
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1.4.9.1 Not available yet Release date not stated
Bug fix - Geolocation - targeting city-states (Singapore, Monaco, etc.)
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1.4.9 Not available yet Release date not stated
New Elementor Widget
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1.4.8 Not available yet Release date not stated
New DKI shortcode - display a value of a query string paremeter
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1.4.7 Not available yet Release date not stated
Geolocation dashboard improvements
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1.4.6.1 Not available yet Release date not stated
WordPress 5.4 compatibility fixes (Gutenberg design)
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1.4.6 Not available yet Release date not stated
New feature: Create groups; Add users to a group when the condition is met; Display group-based content.
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1.4.5 Not available yet Release date not stated
If used in the page title, If-So’s shortcodes are now also rendered in the meta title of the page.
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1.4.4 Not available yet Release date not stated
Gutenberg block
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1.4.3 Not available yet Release date not stated
Built-in analytics was added - see how many time each version was displayed what effect does it have on the conversion rate.
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1.4.2 Not available yet Release date not stated
An option to import and export triggers was added.
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1.4.1 Not available yet Release date not stated
New condition - Cookie Detection: - Show dynamic content based on existing cookies on the user's browser.
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1.4.0 Not available yet Release date not stated
New condition - Cookie Detection: Add or replace content according to UTM parameters
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1.3.3 Not available yet Release date not stated
Improved user experience at the advertising platforms condition (Google Ads, Facebook Ads and dynamic link)
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1.3.2 Not available yet Release date not stated
Drag versions to change their order
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1.3.1 Not available yet Release date not stated
New condition - Pages visited: Show dynamic content to visitors who have been visited a chosen page (or pages) on your website
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1.3.0 Not available yet Release date not stated
New condition - Page URL: Show dynamic content if the page URL is or consists a certain text string
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1.2.9 Not available yet Release date not stated
Thrive architect compatibility
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1.2.8 Not available yet Release date not stated
Recurrence - New options were added
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1.2.7 Not available yet Release date not stated
Recurrence (New feature) - After the condition is met for the first time, the version will be displayed any time the visitor encounters the...
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1.2.6 Not available yet Release date not stated
New condition - Geolocation: Add or replace content according to the user's location - country or city
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1.2.5 Not available yet Release date not stated
Some conditions are now open to registered users only. Please note that if you already use the plugin only default content will be displayed...
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1.1.6 Not available yet Release date not stated
New conditions were added: Start & end date.
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1.1.4 Not available yet Release date not stated
New condition added- Browser language
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1.1.3 Not available yet Release date not stated
New condition added- New / Returning visitors
Readme
LicenseIf-So
Personalization, A/B testing, and geolocation — easy to use with Elementor, Gutenberg, and all page builders.
Looking for a simple yet powerful display conditions or visibility control solution (that actually works with page caching)?
If-So is the premier conditional logic and personalization plugin for WordPress. It lets you dynamically show, hide, or swap content based on who your visitor is, where they are located, and how they interact with your site. While generic visibility add-ons break under strict server caching or force you to exclude pages from your cache, If-So is built from the ground up to deliver fast, cache-immune marketing automation across all page builders.
[youtube https://www.youtube.com/watch?v=8kCPE1CH2GY]
= 🚀 Key Features at a Glance =
If-So is the most comprehensive geotargeting, personalization and conditional logic plugin for WordPress. It combines enterprise-level features with a simple, no-code setup:
- Simple Setup - Configure and launch your first campaign in under 60 seconds. No coding.
- For All Page Builders - Universal shortcode system brings dynamic functionality to any editor or theme setup.
- Elementor and Gutenberg Integration - For quick element, widget, and block visibility control.
- 360° Geolocation Solution – Highly accurate IP-to-location, HTML5 geolocation, and visitor self-selection.
- Advanced Conditional Logic - Unlimited visibility rules based on visitor data.
- WooCommerce Integration - Target buyers by location, cart items, history, or total spend.
- Built-in Analytics & A/B Testing - Track real-time views, measure conversions, and optimize.
- Behavioral Segmentation - Assign visitors to dynamic audiences and deliver a cohesive, personalized journey across multiple pages.
= 🌍 360° Geolocation – Straight Out of the Box =
Deliver highly accurate localized experiences with absolutely no setup required. Enjoy ultimate flexibility in determining a visitor's location by combining premium IP-to-location mapping, a precise HTML5 geolocation API, and user self-selection forms.
- Show, Hide, or Swap Content: Instantly personalize text, banners, images, or pricing fields for specific countries, cities, states, or continents.
- Geolocation Redirects: Automatically route visitors to country-specific landing pages or localized subdomains.
- Geo-Blocking: Restrict, lock, or grant access to specific elements or pages based on geographic regions.
- Geo Pop-ups: Trigger lightweight, location-specific pop-up overlays tailored directly to local audiences.
And more; take your personalization further with advanced options like Dynamic Keyword Insertion (Geo DKI), auto-local time displays, timezone-based scheduling, and more. Discover all geolocation capabilities >>
= 🛠️ Elite Visibility Control for All Page Builders =
Compatible with any page builder and WordPress setup, If-So offers deep visual integration for top editors alongside a flexible shortcode system for everything else:
- Elementor Native - Adds a dedicated "If-So Display Conditions" tab to every widget, section, column, or flexbox container.
- Gutenberg Native - Set smart conditional visibility rules directly on core WordPress blocks.
- For All Page Builders - Use dynamic triggers and shortcodes to easily apply conditional content inside Divi, Bricks, Breakdance, and more.
= 🧪 Built-In A/B Testing & Conversion Analytics =
Run split tests on any page element and measure exactly which version converts better — directly inside WordPress, no third-party tools required.
- Test Anything – Headlines, CTAs, images, entire sections, pop-ups, or any trigger-based content element.
- Built-In Conversion Tracking – Define your own conversion goals and measure results per version, right inside your dashboard.
- Two Report Views – Analyze results by conversion goal or by trigger, depending on what question you're trying to answer.
- Cache-Compatible – Tests run reliably even on fully cached sites, with no impact on page speed.
- Learn more about A/B Testing >>
What it adds
- 1 block(s):
- Shortcodes:
[ifso] [ifso-GA4-event] [ifso-add-cookie] [ifso-audience] [ifso-redirect] [ifso-remove-cookie] [ifso-show-post] [ifsoDKI] [ifso_condition] [ifso_conversion] [ifso_hide_site_content] [ifso_login_link] [ifso_user_details] - Content types:
ifso_triggers - Integrates with WooCommerce
Installation
- Go to your WordPress Control Panel.
- Click "Plugins", then "Add New".
- Enter "ifso" as the search term and click "Search Plugins".
- Download and install the If-So Dynamic Content plugin.
- Click the "Activate Plugin" link.
- Find the "IfSo" tab on your WordPress admin menu and click "Add new" to start creating rules.
Faq
How is If-So different from basic Elementor visibility add-ons?
Most Elementor add-ons simply use CSS to hide elements, meaning the code still loads behind the scenes, and server-side caching will often display the wrong version to the wrong user. If-So uses an optimized rendering architecture that completely bypasses static page-cache limits while maintaining blazing-fast performance.
How accurate is the Geolocation tracking?
Extremely accurate. We use a premium, regularly updated IP-to-location database to ensure your visitors are correctly matched to their precise country, state, or city across global networks.
Can I use If-So with any WordPress theme?
Yes. If-So operates independently of your theme architecture. It works flawlessly across all standard-compliant WordPress themes and custom setups.
Screenshots
- Dynamic triggers - works with all page builder users
- Dynamic Gutenberg Blocks
- Dynamic Elementor Elements
- The conditions
- Built-in stats
- Dynamic Keyword Insertion (DKI) shortcodes
- Compatible with caching plugins
- User segmentation
- User-self selection field
- The recurrence option
- Dynamic trigger
[ifso-audience type="add" audience="Male"]
Install
composer require meteorgpl-plugin/if-soThe vendor’s license checks are intact: activate the plugin in WordPress with a license key bought from the vendor.
License
The plugin declares no license. The code is redistributed under the license the vendor declared in the plugin’s own headers.
Artwork, fonts, media and documents that may be licensed separately are not redistributed; the licensing page explains what is replaced or removed, and the security tab lists it per version. Support and update entitlement come with the license you buy from the vendor.